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MRS specialist services

Consumer research

Research support shaped around your business question, with experienced specialists helping you design, interpret and report consumer research.

Discuss your project

Built around your brief

From the first brief to the final insight.

Understand customer needs, explore purchase decisions or turn qualitative interviews into clear findings. MRS supports research agencies and businesses at the stages where specialist expertise is needed.

Founder-led project oversight

Ketty Azzam remains your direct point of contact. Together, you agree on the scope, deliverables and timeline before the work begins.

What this service includes

  • Research proposal design
  • Recruitment questionnaires
  • Discussion guides
  • Interview and focus group transcripts
  • Key notes and summaries
  • Analysis from transcripts or audio
  • Topline reporting

Related expertise

Explore our other services.

02 / SPECIALIST SERVICESAnalyst reviewing online conversations

Social listening

Brand sentiment, competitor analysis and insights from online conversations.

View social listening03 / SPECIALIST SERVICESWriter developing content

Content writing

Business and advertising copy, proofreading, editing and rewriting.

View content writing04 / SPECIALIST SERVICESLanguage specialists reviewing documents

Translation & transcreation

Translation and cultural adaptation for research and business content in six languages.

View translation & transcreation05 / SPECIALIST SERVICESProfessional interview filming setup

Video production & subtitling

Production, editing, animation, audio and synchronised multilingual subtitles.

View video production & subtitling06 / SPECIALIST SERVICESDesigner reviewing a website layout

Digital development

Websites, e-commerce, mobile applications, user experience and SEO.

View digital development

Let’s talk research

What do you need
to understand next?

Share your objectives, target market and timeline.
Ketty will help you shape the right scope.

Speak directly with Ketty Azzam

kettyazzam@gmail.com+971 56 132 9026Start a WhatsApp conversation

Frequently asked questions

Before we begin.

What services does MRS provide?

MRS offers consumer research support, social listening, content writing, translation and transcreation, video production and subtitling, and digital development. Each service has a dedicated page with the support available.

Does MRS work with companies and research agencies?

Yes. MRS supports research agencies and businesses, with a scope tailored to the project. Support can cover a specific stage or a broader set of deliverables.

Where is MRS based and which markets does it support?

MRS is based in Dubai and works online with agencies and businesses worldwide. Its multilingual network brings regional expertise to international projects. Target markets and the support available are agreed for each brief.

Which languages can MRS support?

English, Arabic, French, Spanish, Hindi and Urdu. Specialists are selected around the subject, audience and project needs.

Can MRS support a small project or a tight deadline?

Share your objectives, deliverables and deadline. Ketty will confirm the appropriate scope, team and availability for your project.

What should I include when requesting a proposal?

Include the business question, target markets and audiences, required languages, expected deliverables and timeline. An early brief is enough to begin discussing the scope.

Who will be my main contact?

Founder Ketty Azzam leads client relationships and personally supervises projects. You can reach her by email, telephone or WhatsApp.

How do I contact Ketty on WhatsApp?

Use the WhatsApp enquiry button to open a conversation with Ketty at +971 56 132 9026.

Ask Ketty on WhatsApp